Championing Bruin Excellence
Welcome to Blue & Gold Society, UCLA Athletics' fan membership program created to support Bruin student-athletes. Members receive access to behind-the-scenes videos, exclusive merch, and chances to win exceptional experiences. Join us in celebrating student-athletes and helping fuel their success.
JOIN BLUE & GOLD SOCIETY
Limited time offer!
The next 50 members to sign up will receive a special bonus thank-you gift from our basketball teams!
Exclusive Access
Go behind-the-scenes of UCLA Athletics and get insider perspectives from high performing student-athletes.
Empowered Fandom
Rep the Bruins with members-only gear and enter sweepstakes for special prizes like game-worn and signed jerseys.
Exceptional Experiences
Cheer on future Olympians with admission to select home events and win game day experiences, including sideline access or premium club seats at the Rose Bowl.
Latest News
November 09 2025
MEMBERS ONLYStick the Landing
Practice makes perfect — even when it’s mini! Our gymnastics team put their precision to the test with a figurine stick-the-landing challenge. Who do you think scored the perfect 10?
November 02 2025
MEMBERS ONLYBasketball is Back Poster
It’s officially hoops season! Gear up with a new phone wallpaper featuring Men’s & Women’s Basketball stars - available only for members!
October 21 2025
MEMBERS ONLYThank you from Coach Close
Coach Close dropped a special thank-you message just for Blue & Gold Society members — your support is truly appreciated!